LOOP Marketplace Web Copy

LOOP is a pre-owned marketplace for premium & luxury goods based in Switzerland

Project
The client was seeking SEO-friendly collection descriptions for the various categories of pre-owned garments and accessories available on the LOOP platform.

What I Did
Working in collaboration with the platform founder and SEO analyst, I wrote unique descriptions for the relevant product categories. I incorporated relevant keywords while highlighting the diversity of goods offered on the platform and using a tone that conveyed the premium status of the brands typically listed.